EXPERTS, MARKETERS & BUSINESS OWNERS:
CREATE A WEBINAR SO ENGAGING, YOUR AUDIENCE WILL BUY WITHOUT FEELING "SOLD"
Forget pushy salesâunlock a presentation formula trusted by respected brands, that allows you to win your audience and sell abundantly.
Limited-Time Offer: Gain early access to the digital course for $499 $29 and start creating a webinar that converts.
đ 30-Day Money Back Guarantee
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FOR MOST, WEBINARS ARE A HUGE WASTE OF TIME! âąď¸
Nobody wants to sit through  clunky content and awkward pitches.
With shrinking attention spans, bad webinars drive people awayâwasting everyone's time. But when done right, webinars build your brand, attract high-value leads, and close new business whenever you want.


THE #1 SECRET BEHIND WEBINARS THAT CONVERT SALES âď¸
Top webinar hosts know: Selling is serving.
A webinar isn't about pushing a saleâit's about giving the right information so your audience feels empowered to buy. When you help them create a win in advance, theyâll be more eager (and excited) to invest. Clear, action-driven content that smoothly transitions into your offer makes it easy for them to say yesâbecause itâs their smart decision. â¤ď¸

LIGHTS OUT WEBINARS
A digital course for creating engaging webinar presentations that convert.

Lights Out Webinars combines over a decade of webinar expertise into a simple program, guiding you to confidently create, promote, and deliver impactful webinars that engage and inspire action.
EXPLORE WHAT'S INSIDE

Lights Out Webinars Course
Master the complete system for creating webinars that convertâwithout feeling salesy or pushy.
- Lifetime access
- Video lessons
- View online
4 Courses in One

Course 1: Presentations
Follow proven frameworks to design presentations that hook viewers and build trust naturally.
- Lifetime access
- Video lessons
- View online
Instant Access

Course 2: Preparation
Know exactly how to build a timeline for your promotion, and every checklist item that needs to be done BEFORE pressing "go" on your big event.
- Lifetime access
- Video lessons
- View online
Instant Access

Course 3: Pages
Copy and design blueprints for your registration pages, confirmation pages, and replay funnels.
- Lifetime access
- Video lessons
- View online
Available May 2025

Course 4: Promotions
Get people excited to show up and stay engaged with tested promo sequences and reminder systems.
- Lifetime access
- Video lessons
- View online
Available May 2025

Course 5: Projections
How to forecast the metrics for your webinar campaign and know what buttons to push to be able to optimize for results.
- Lifetime access
- Video lessons
- View online
Available June 2025

Lifetime Updates
Access new lessons, templates, and resources foreverâat no extra cost.
- Lifetime access
- Video lessons
- View online
Included

Templates
Plug-and-play templates for your webinar slides, emails, registration pages, and sales pages.
- Lifetime access
- Video lessons
- View online
Downloadable

Frameworks
Steal proven structures for crafting persuasive offers, stories, and webinar messaging.
- Lifetime access
- Video lessons
- View online
Available June 2025

USE A PROVEN PRESENTATION FLOW

Streamline your webinar creation with our proven template, customizable in Google Slides, Keynote, or PowerPoint.
The program guides you through 50+ pre-built slides, built on 15 years of refined expertise and a proprietary flow.
Our webinars have generated millions in revenue and hundreds of thousands of leads for clients.
Easily add your introduction, testimonials, problem, agenda, content, offer, bonuses, and more.
TOUR THE PROGRAM

âBradley always goes above and beyond to support, and he gets results. Together we created powerful webinars that delivered massive value. Our content connected deeper with our audience, and we saw consistent results during more than 8 years of working together.â
LEWIS HOWES
Bestselling Author and Host of The School of Greatness Podcast
WEBINARS CAN BE USED IN MANY WAYS
- â Suitable for: Professional Service Promotions: Showcasing expertise in areas like consulting or legal services to attract clients, with a CTA to book a discovery call.
- â Suitable for: Product Launch Events: Introducing new products to generate excitement and drive immediate purchases, encouraging attendees to buy now or sign up for a trial.
- â Suitable for: Lead Generation Webinars: Demonstrating product value to attract potential customers, with a CTA to fill out an application for a demo or special offer.
- â Suitable for: High-Ticket Sales Closers: Hosting webinars to pitch premium products or services, guiding attendees to book a one-on-one sales call to finalize the purchase.
- â Suitable for: Upselling Existing Customers: Presenting advanced features or upgrades to current customers, with a CTA to schedule a consultation for personalized recommendations.
- â Suitable for: Limited-Time Offer Promotions: Creating urgency by offering exclusive discounts during the webinar, prompting attendees to apply for the deal or buy immediately.
- â Suitable for: Affiliate Product Showcases: Partnering with other brands to promote their products, driving sales through affiliate links with a CTA to purchase or apply for a related service.
- â Suitable for: Donations and Fundraising: Encouraging donations to support a cause during webinars, with a CTA to contribute directly or apply for a donor package with added benefits.
- â Suitable for: Summit Ticket Upsells: Hosting a virtual summit with a premium ticket tier, encouraging attendees to upgrade their access by booking a call with the sales team to discuss additional benefits.
- â Suitable for: Subscription and Membership Sales: Pitching recurring plans or exclusive memberships during webinars, with a CTA to apply for a discounted first month or book a call to discuss plan options.
- â Suitable for: Cross-Selling Complementary Products: Highlighting related products or services that enhance the main offering, encouraging attendees to add items to their cart or apply for a bundle deal.
- â Suitable for: Educational Pre-Sell Webinars for Complex Sales: Educating prospects on a problem and solution to build trust, with a CTA to book a call for a tailored proposal, ideal for high-value B2B sales.
- â Suitable for: Event Sponsorship Sales: Offering businesses sponsorship opportunities for virtual events, with a CTA to apply for a sponsorship package or schedule a call to discuss visibility benefits.
- â Suitable for: Trial-to-Paid Conversion Webinars: Targeting free trial users with a webinar to showcase premium features, with a CTA to upgrade their plan or book a call for a personalized walkthrough.
- â Suitable for: Software Demo Showcases: Presenting live software demonstrations to highlight key features and benefits, with a CTA to book a personalized demo or apply for a free trial to explore further.
INDUSTRIES THAT CAN USE WEBINARS
ABOUT YOUR INSTRUCTOR
BRADLEY WILL, CEO OF RISEABLE
For more than 15 years Bradley Will has made it his mission to put marketing strategy in the hands of everyone willing to learn. As the Founder and CEO of Riseable â a boutique direct-response marketing agency located in Milwaukee, Wisconsin â Bradley has partnered with purpose-driven small businesses, helping them generate thousands of leads and millions in revenue. In addition to working with impactful brands, he has also founded Mumbies. Mumbies is an e-commerce dog brand that provides eco-friendly products for dogs and supports rescue shelters across the nation.Â

WHAT CLIENTS HAVE SAID
âRiseableâs talent and heart-focused approach drove my success for 3 years. 5 stars!â
âBest partnership! Riseableâs work grew our lists and revenue drastically. Fun team!â
âFinal SOLD OUT email sent! Big thanks for a seamless launch.â
âSo grateful for Riseableâs vision and leadership. Made our event possible!â
âRiseable made our jobs easier with 2 years of stellar support.â
âLove this email! Can I copy it for my guests and veterans?â
âThis doc is a dream! Excited for Riseableâs structure and support.â
âGive the person who wrote this copy a raise!â
âThis landing page CRUSHES! Outstanding job Riseable team!â
â181 registrants! Most ever for a show, thanks to Riseable.â
âSo helpful! Riseableâs team always brings more value.â
âFirst close from Riseableâs ad lead! Thank you!â
âPhoneâs ringing more thanks to Riseable. Signed our first lead!â
âSo fun working with Riseable! Reaches the right people perfectly.â
âRiseableâs templates and guidance are a game changer. Fast responses!â
â$50k in one day! Riseable killed it. Canât thank you enough!â
âRiseableâs talent and heart-focused approach drove my success for 3 years. 5 stars!â
âBest partnership! Riseableâs work grew our lists and revenue drastically. Fun team!â
âFinal SOLD OUT email sent! Big thanks for a seamless launch.â
âSo grateful for Riseableâs vision and leadership. Made our event possible!â
âRiseable made our jobs easier with 2 years of stellar support.â
âLove this email! Can I copy it for my guests and veterans?â
âThis doc is a dream! Excited for Riseableâs structure and support.â
âGive the person who wrote this copy a raise!â
âThis landing page CRUSHES! Outstanding job Riseable team!â
â181 registrants! Most ever for a show, thanks to Riseable.â
âSo helpful! Riseableâs team always brings more value.â
âFirst close from Riseableâs ad lead! Thank you!â
âPhoneâs ringing more thanks to Riseable. Signed our first lead!â
âSo fun working with Riseable! Reaches the right people perfectly.â
âRiseableâs templates and guidance are a game changer. Fast responses!â
â$50k in one day! Riseable killed it. Canât thank you enough!â
âBradley was very clear, methodical and strategic on our call and provided great insight into how to work with email lists, FB Ads and Webinars and how to work on improving the conversion rate. Thank you!â
âGreat call with Bradley. Asked loads of great questions and very perceptive about webinars. Have at least one highly actionable idea that I hadn't thought of before that would be great to apply.â
âBradley answered all my questions with direct and actionable advice. He even sent through additional information after the call relating to my questions which was very beneficial! Would highly recommend a call if you have questions relating to webinars!â
âMy call with Bradley today about outreach was great! Bradley combines the latest marketing technology know-how with deep sales skills. Call him, you won't regret it.â
âAfter talking with Bradley today, I feel like I know now how I can use webinars in my insurance business. I was not clear how to go about it and I felt stuck. Now I see there are many ways I can use webinars to sell more policies and even explore new areas that I can venture with webinars! I have clarity now! Thank you Bradley.â
âBradley's advice was very helpful, as were the resources he shared with me. He even took the time to look at my webinar deck prior to the call. Can't recommend him enough, very happy with the call.â
âBradley knows his stuff and has a wealth of relevant experience to contribute, along with what seems like solid sales & marketing fundamentals. He listened intently and asked me unusually good questions -- nothing cookie-cutter here. Was very efficient with the time and ultimately helped push the ball forward in my quest to scale my info marketing business. Will recommend Bradley for any entrepreneur thinking about selling anything online.â
âMy call with Bradley was just packed with value! He had many insights to share from his own experience, and he addressed every question I had around launching my first webinar, thanks to him I now have so much more clarity on where and how to get started!â
âBradley was very clear, methodical and strategic on our call and provided great insight into how to work with email lists, FB Ads and Webinars and how to work on improving the conversion rate. Thank you!â
âGreat call with Bradley. Asked loads of great questions and very perceptive about webinars. Have at least one highly actionable idea that I hadn't thought of before that would be great to apply.â
âBradley answered all my questions with direct and actionable advice. He even sent through additional information after the call relating to my questions which was very beneficial! Would highly recommend a call if you have questions relating to webinars!â
âMy call with Bradley today about outreach was great! Bradley combines the latest marketing technology know-how with deep sales skills. Call him, you won't regret it.â
âAfter talking with Bradley today, I feel like I know now how I can use webinars in my insurance business. I was not clear how to go about it and I felt stuck. Now I see there are many ways I can use webinars to sell more policies and even explore new areas that I can venture with webinars! I have clarity now! Thank you Bradley.â
âBradley's advice was very helpful, as were the resources he shared with me. He even took the time to look at my webinar deck prior to the call. Can't recommend him enough, very happy with the call.â
âBradley knows his stuff and has a wealth of relevant experience to contribute, along with what seems like solid sales & marketing fundamentals. He listened intently and asked me unusually good questions -- nothing cookie-cutter here. Was very efficient with the time and ultimately helped push the ball forward in my quest to scale my info marketing business. Will recommend Bradley for any entrepreneur thinking about selling anything online.â
âMy call with Bradley was just packed with value! He had many insights to share from his own experience, and he addressed every question I had around launching my first webinar, thanks to him I now have so much more clarity on where and how to get started!â
WHY THIS SPECIAL OFFER?
Our clients have profited millions and generated hundreds of thousands of leads from these tactics. So this could be very well worth any price tag we put on this program. But being our first signature course, we want as many people as possible to test drive it. So we are offering this at a ridiculously low rate that you may not see again!

Lights Out Webinar Presentations Course
$499 $29
SPECIAL OFFER
- âď¸ Lifetime Access
- âď¸ Watch on Any Device
- âď¸ Free Product Updates
- âď¸ Downloadable Templates
- âď¸ Lights Out Webinar Presentations
- â Lights Out Webinar Preparation
- â Lights Out Webinar Pages
- â Lights Out Webinar Promotions
- â Lights Out Webinar Projections

Lights Out Webinars All Course Bundle
$1,999 $69
SPECIAL OFFER
- âď¸ Lifetime Access
- âď¸ Watch on Any Device
- âď¸ Free Product Updates
- âď¸ Downloadable Templates
- âď¸ Lights Out Webinar Presentations
- âď¸ Lights Out Webinar Preparation
- âď¸ Lights Out Webinar Pages
- âď¸ Lights Out Webinar Promotions
- âď¸ Lights Out Webinar Projections
FREQUENTLY ASKED QUESTIONS
How do I access the program?
How long is my access good for?
What kind of skill level do I need?
Will there be opportunities to ask questions?
How do I contact support?
STILL NOT CONVINCED?
If you are unsure if this is the right fit if you have questions about the program, text or call us at 414.212.5440. You can also email us at [email protected].